Across several workstreams, we created a communication compass based on authentic stories that brings TBF's DNA to life.
TBF – the engineering firm that thinks differently and approaches projects holistically, smartly and with an entrepreneurial spirit. The management wanted to make exactly this guiding principle visible and tangible through its communication.
5 TBF employees, 2 Creative Nomads.
A communication compass that everyone understands and can put to use straight away. The client now creates its stories in-house with the help of talented employees – from videos, photo series and specialist articles to social media posts and the annual report.
A clear foundation supports the creative process, while the authentic story always takes centre stage.
„A truly inspiring collaboration!!!"
TBF looks for people who fit the company – not just the job profile. Because those who don't merely fill a role but enrich it with social skills, leadership qualities or quite different strengths help shape the company. That is exactly what the recruiting animation and the recruiting film are about – with learning together at their heart.
‘Exploring together’: client projects as shared adventures – collaborative, creative, entrepreneurial. Brought to life in four short films and a trade fair presence.
‘Exploring together’ trade fair stand — design views.
Four core areas, four short stories instead of descriptions: together with TBF, we developed, illustrated and animated variants for the website.
People at the centre. This message was also to be staged in the annual report. Alongside the obligatory key figures, it offered a different kind of review, outlook and insight – personal, likeable, authentic – packaged compactly in a digital format, so that in future the stories can be produced entirely in-house.